Prospect Research and Wealth Identification Services for Nonprofits
PLANNED GIVING
Planned giving, sometimes called deferred giving, has traditionally been thought of as gifts individuals make near the end of their lifetimes. Although many planned gifts do involve wills and estates, they can be set up any time. Instead of focusing on age, the emphasis is more accurately placed on the word “planned,” indicating the detailed thought and planning required to set up the donation and how it will be managed over time.
Blackbaud provides everything you need to successfully manage a planned giving program. Our solutions, including Blackbaud Analytics, RE:Search and RE:PlannedGiftTracker, help you not only identify and target planned givers, but also store, track and analyze those gifts over time in The Raiser’s Edge.
With Blackbaud Analytics prospect management services, you can:
Target which prospects are capable of making a planned gift
Determine the type of planned gifts prospects are most likely to give
Gain the knowledge needed to spend the right amount of time and resources
on every solicitation
Our total prospect research solution integrated with the Raiser's Edge fundraising software help you identify and target major donor prospects while also storing all the details necessary to cultivate strong relationships, generate winning proposals and prepare for even the most compelling ask.

Why Choose Blackbaud Analytics?
Total solution – ProspectPoint and WealthPoint represent the most comprehensive and complete prospect research solution available on the market today.
Value – No other prospect research service offers as much value as Blackbaud Analytics for the price.
Integration – Blackbaud Analytics prospect research solutions are designed to interface with The Raiser’s Edge 7 so you can work more efficiently.
Backed by Blackbaud – For over 20 years we have been the market leader, providing innovative prospect research and fundraising solutions for non-profits.


