Prospect Research and Wealth Identification Services for Nonprofits


Many organizations elect to keep prospect information separate from fundraising data until prospects are qualified by a prospect researcher. Even once they are qualified, researchers often need places to store data that aren’t useful or are too sensitive for everyone in the organization to access. Many organizations resort to spreadsheets or homemade databases to manage this extremely critical data. While these systems may work for a time, once it is appropriate to move valuable research information into the fundraising database, a whole new series of problems may arise.

Blackbaud provides everything you need for a successful prospect management program. The Blackbaud Analytics Research Center is prospect research software that can house all the results from ProspectPoint, WealthPoint, WealthPoint Online and your own important research in a secure, advantageous environment.

Our total prospect research solution integrated with the Raiser's Edge fundraising software help you identify and target major donor prospects while also storing all the details necessary to cultivate strong relationships, generate winning proposals and prepare for even the most compelling ask.

Why Choose Blackbaud Analytics?

Total solution – ProspectPoint and WealthPoint represent the most comprehensive and complete prospect research solution available on the market today.

Value – No other prospect research service offers as much value as Blackbaud Analytics for the price.

Integration – Blackbaud Analytics prospect research solutions are designed to interface with The Raiser’s Edge 7 so you can work more efficiently.

Backed by Blackbaud – For over 20 years we have been the market leader, providing innovative prospect research and fundraising solutions for non-profits.


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