PROSPECT MANAGEMENT
Many organizations elect to keep prospect information separate from
fundraising data until prospects are qualified by a prospect researcher.
Even once they are qualified, researchers often need places to store
data that aren’t useful or are too sensitive for everyone in the
organization to access. Many organizations resort to spreadsheets or
homemade databases to manage this extremely critical data. While these
systems may work for a time, once it is appropriate to move valuable
research information into the fundraising database, a whole new series
of problems may arise.
Blackbaud provides everything you need for a successful prospect management
program. The Blackbaud Analytics Research Center is prospect research
software that can house all the results from ProspectPoint, WealthPoint,
WealthPoint Online and your own important research in a secure, advantageous
environment.
Our total prospect research
solution integrated with the Raiser's
Edge fundraising software help you identify and target major donor
prospects while also storing all the details necessary to cultivate
strong relationships, generate winning proposals and prepare for even
the most compelling ask.

Why Choose Blackbaud Analytics?
Total solution – ProspectPoint and WealthPoint
represent the most comprehensive and complete prospect research solution
available on the market today.
Value – No other prospect research service
offers as much value as Blackbaud Analytics for the price.
Integration – Blackbaud Analytics prospect research
solutions are designed to interface with The Raiser’s Edge 7 so
you can work more efficiently.
Backed by Blackbaud – For over 20 years we
have been the market leader, providing innovative prospect research
and fundraising solutions for non-profits.
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