PROSPECT RESEARCH
Prospect research is the process of analyzing your
database of donors – along with external sources of wealth and
behavior – to determine which of those donors – or prospects
– have the most likelihood to give to your organization –
and how much.
How Blackbaud Analytics helps: Prospect
Point, Blackbaud's prospect reserch tool, predicts your prospect’s
likelihood to give to you and the appropriate gift they should be asked
for. WealthPoint, wealth screening & wealth
identification services, provide you with financial, biographical
and demographic data on the wealthiest prospects in your database, enabling
you to determine your individual prospect’s wealth – which
helps determine the amount to request, method of contact and time to
ask – to maximize the potential of donors and prospects in your
database.
Prospect Research Online: WealthPoint
Online provides prospect research data online, in real time. With
WealthPoint Online's online wealth screening service, you'll receive
detailed profiles on prospects in minutes. It is live 24-hours-a-day
and operates just like a search engine, exploring ten of the most respected
prospect research data sources to find and return the most current,
accurate information on prospects.
With our online services, you can:
- Download comprehensive wealth profiles online — quickly and
easily
- Meeting with a potential donor? Use WealthPoint Online to quickly
determine their potential to give a planned or major gift
- Maximize gifts by asking for the right amount at the right time
- Determine the wealth potential of your entire database from any location
— all you need is an Internet connection!
Why Choose Blackbaud Analytics?
Total solution – ProspectPoint and WealthPoint
represent the most comprehensive and complete prospect research solution
available on the market today.
Value – No other prospect research service
offers as much value as Blackbaud Analytics for the price.
Integration – Blackbaud Analytics prospect research
solutions are designed to interface with The Raiser’s Edge 7 so
you can work more efficiently.
Backed by Blackbaud – For over 20 years we
have been the market leader, providing innovative prospect research
and fundraising solutions for non-profits.
|
Call: 800.443.9441
E-mail:
|
